The design of control charts in statistical quality control addresses the o
ptimal selection of the design parameters (such as the sampling frequency a
nd the control Limits) and includes sensitivity analysis with respect to sy
stem parameters (such as the various process parameters and the economic co
sts of sampling). The advent of more complicated control chart schemes has
necessitated the use of Monte Carlo simulation in the design process, espec
ially in the evaluation of performance measures such as average run length.
in this paper, we apply two gradient estimation procedures-perturbation an
alysis and the Likelihood ratio/score function method-to derive estimators
that can be used in gradient-based optimization algorithms and in sensitivi
ty analysis when Monte Carlo simulation is employed. We illustrate the tech
niques on a general control chart that includes the Shewhart chart and the
exponentially-weighted moving average chart as special cases. Simulation ex
amples comparing the estimators with each other and with "brute force" fini
te differences demonstrate the possibility of significant variance reductio
n in settings of practical interest.