The social impact of electronic commerce

To thrive in the Internet economy, companies need a new model for commerce that addresses requirements maximizing the lifetime value of a business rel ationship. Business activities that used to be well defined and structured will diffuse across the enterprise and among partners and customers. As the Internet channel becomes the reality for world commerce, companies that pr ovide nonstop electronic commerce for their partners and internal and exter nal customers land on their feet and on top.