Does color influence object recognition? In the present study, the degree t
o which an object was associated with a specific color was referred to as c
olor diagnosticity. Using a feature listing and typicality measure, objects
were identified as either high in color diagnosticity or low in color diag
nosticity. According to the color diagnosticity hypothesis, color should mo
re strongly influence the recognition of high color diagnostic (HCD)objects
(e.g., a banana) than the recognition of low color diagnostic (LCD) object
s (e.g., a lamp). This prediction was supported by results from classificat
ion, naming, and verification experiments, in which subjects were faster to
identify color versions of HCD objects than they were to identify achromat
ic versions and incongruent color versions. In contrast, subjects were no f
aster to identify color versions of LCD objects than they were to identify
achromatic and incongruent color versions. Moreover, when shape information
was degraded but color information preserved, subjects were less impaired
in their recognition of degraded HCD objects than of degraded LCD objects,
relative to their nondegraded versions. Collectively, these results suggest
that color plays a role in the recognition of HCD objects.