Do cost-based pricing biases persist in laboratory markets?

Citation
Ws. Waller et al., Do cost-based pricing biases persist in laboratory markets?, ACC ORG SOC, 24(8), 1999, pp. 717-739
Citations number
60
Categorie Soggetti
Economics
Journal title
ACCOUNTING ORGANIZATIONS AND SOCIETY
ISSN journal
03613682 → ACNP
Volume
24
Issue
8
Year of publication
1999
Pages
717 - 739
Database
ISI
SICI code
0361-3682(199911)24:8<717:DCPBPI>2.0.ZU;2-D
Abstract
Past accounting experiments have demonstrated significant effects of absorp tion vs variable costing systems on pricing decisions, but in individual se ttings that suppressed market features. The main finding of the current stu dy is that a cost-based pricing bias did not persist in laboratory product markets. Given the opportunity to learn from profit and market feedback, se llers revised their price offers toward optimum in a manner that compensate d for absorption vs variable cost signals. The effects of demand conditions , as revealed through actual trades, dominated the effects of alternative c osting systems. (C) 1999 Elsevier Science Ltd. All rights reserved.