M. Muhlfelder et al., Teams without trust? Investigations in the influence of video-mediated communication on the origin of trust among cooperating persons, BEHAV INF T, 18(5), 1999, pp. 349-360
Based on a model about the origin of trust among persons, who are meeting f
or the first time, the influence of video-mediated communication on confide
nce building was tested. Using a 'between-subjects'-design, two groups were
compared, one carrying out a cooperative task face-to-face, the other usin
g a video-conferencing system. Three measurements were taken. Measurement 1
registered the effects of anticipation. One group was instructed to get so
mebody to know face-to-face, the other group should meet their partner by v
ideo-conference. Measurement 2 registered the amount of trust the subjects
had developed in their partner during the session. Measurement 3 was the an
alysis of the interpersonal interaction processes during the conversation.
The results are that subjects who anticipated a video-conference showed no
difference in mean, but a highly reduced variability in their assessment of
their counterpart compared to those subjects who anticipated a meeting fac
e-to-face. A similar pattern was observed for measurement 2. However, no sy
stematically meaningful difference in the behavioural categories of measure
ment 3 could be found. The results are similar to experiments mostly carrie
d out in the 1970s and 1980s, which had focused on comparisons between face
-to-face and mediated communication.