Over the past three years we have developed the technique of buffer-gas coo
ling and loading of atoms and molecules into magnetic traps. Buffer-gas coo
ling relies solely on elastic collisions (thermalization) of the species-to
-be-trapped with a cryogenically cooled helium gas and so is independent of
any particular energy level pattern. This makes the cooling technique gene
ral and potentially applicable to any species trappable at the temperature
of the buffer gas (as low as 240 mK). Using buffer-gas loading, paramagneti
c atoms (europium and chromium) as well as a molecule (calcium monohydride)
were trapped at temperatures around 300 mK. The numbers of the trapped ato
ms and molecules were respectively about 10(12) and 10(8). The atoms and mo
lecules were produced by laser ablation of suitable solid precursors. In co
njunction with evaporative cooling, buffer-gas loaded magnetic traps offer
the means to further lower the temperature and increase the density of the
trapped ensemble to study a large variety of both static (spectra) and dyna
mic (collisional cross-sections) properties of many atoms and molecules at
ultra-low temperatures. In this article we survey our main results obtained
on Cr, Eu, and CaH and outline prospects for future work.