Gm. Wittenbaum et al., Mutual enhancement: Toward an understanding of the collective preference for shared information, J PERS SOC, 77(5), 1999, pp. 967-978
Groups tend to discuss and repeat information known by all members (shared)
more than they do information known by one member (unshared). One factor t
hat may influence this effect is the tendency for members to positively eva
luate one another when mentioning shared information. Three experiments dem
onstrated this "mutual enhancement" effect. Experiment I showed that mutual
enhancement was related to participants' and their partners' exchanging th
e same pieces of information. Experiment 2 illustrated that mutual enhancem
ent was not related to the extent that participants liked partners or saw t
hem as having similar opinions. Experiment 3 showed mutual enhancement in f
ace-to-face dyads that discussed shared information. A combined analysis ac
ross the 3 experiments showed the robustness of mutual enhancement. Implica
tions of mutual enhancement for group discussion are considered.