This study considers how mental models are encoded into memory by viewing v
isual displays like maps. A mental model is an internal representation of a
situation that links objects or concepts to other objects or concepts. Pre
vious studies indicated location-based mental models are encoded when a ser
ies of propositional statements such as the object is in the location are r
ead from a text. Evidence that locations were being used as the basic conta
iner for an organization of mental models is provided by a significant fan
effect. A fan effect shows an increase in reaction time with the number of
models considered when making a decision. Features, times, and locations we
re considered as possible containers in the mental models. Subjects created
location-based mental models, but also encoded feature-based mental models
. A reverse fan effect for time, found for a map animation, suggested the o
rder of the presentation of maps could greatly affect the structure of lear
ned information.