This paper discusses the attitudes and behaviors of visitors to Fogg Dam Co
nservation Area in the Northern Territory, Australia. Based on survey resul
ts and observations of tourist behavior, it argues that in this particular
location, self-defined ecotourists are gaining an affective rather than cog
nitive experience. Additionally, the nature of this experience is primarily
ocular and concerned with spectacle, and thus is selective. The study also
suggests that ecotourism may be culturally determined, with the culture be
ing that of consumerism. Hence, in this Australian location, ecotourism is
a hedonistic experience rather than concerned with learning.