An evaluation of state sponsored promotion programs

this analysis, we test hypotheses concerning the effectiveness of governmen t export promotion programs on firm export success by examining the relatio nships between program offerings and state exports. We find that: (1) trade shows are positively related to direct exports, (2) trade missions ave neg atively associated with high-tech growth exports, (3) foreign offices are n ot associated with exports, and (4) objective market information programs, such as computer-generated trade lends, are negatively associated with dire ct exports. Implications for business are offered as are directions for fut ure research efforts. (C) 1999 Elsevier Science Inc.