We discuss the eigenvalue problem for 3 x 3 octonionic Hermitian matrices w
hich is relevant to the Jordan formulation of quantum mechanics. In contras
t to the eigenvalue problems considered in our previous work, all eigenvalu
es are real and solve the usual characteristic equation. We give an element
ary construction of the corresponding eigenmatrices, and we further Specula
te on a possible application to particle physics.