The role of self-esteem in a person's decision to initially affiliate with
someone and subsequently maintain that affiliation was examined. A sample o
f 221 pairs of participants ("observers" and their "affiliates") were admin
istered the Rosenberg Self-Esteem Scale (M. Rosenberg, 1979), the Social De
sirability Scale (D. Crowne & D. Marlowe, 1964), and a general interest que
stionnaire. The observers and most of their affiliates were undergraduate s
tudents enrolled at a southwestern U.S. university. Both at initial contact
and during maintained affiliation, the observers with high self-esteem sco
res tended to affiliate with persons who scored significantly lower on self
-esteem, and observers with low self-esteem scores tended to affiliate with
persons who scored significantly higher on self-esteem. The authors conclu
ded that a person's level of self-esteem may play an important role in his
or her choices of affiliates.