Adoption of the Casual Workplace by United States Fortune 500 companies

The Casual Workplace has had positive effects on most aspects of the corpor ate culture, Rogers' Model of the Innovation-Decision Process provided the conceptual framework for this study. The sample consisted of Human Resource executives of United States Fortune 500 companies, with 189 executives (38 % response rate) responding to the mailed questionnaire. The results of the Casual Workplace have met and exceeded the objectives of the Casual Workpl ace so it will continue in US companies. Results of this study have implica tions for global textile marketers, merchandisers, and drycleaners/laundere rs.