Recognition that there is a vast quantity of human genetic variation has ha
d a pervasive impact on modern medicine, facilitating the identification of
scores of genes that underlie monogenic clinical disorders, as well as gen
es involved in complex disease processes. The next logical step for human g
enetics is the exploration and elucidation of genes involved in differentia
l pharmacological response: responders, nonresponders, and those with adver
se side effects. An understanding of the role that genes have in pharmacolo
gical response is the cornerstone of personalized medicine. Pharmacogenetic
activities have swiftly embraced these tenets, leading to a proliferation
of resources and approaches meant to enable and expedite targeted drug disc
overy and development. To realize the potential of these efforts, it will b
e necessary to incorporate a better understanding of the population genetic
and evolutionary processes that have shaped genetic variation in modern hu
mans. This article introduces these concepts to provide context and guideli
nes for the use of this variation (primarily single-nucleotide polymorphism
s and haplotypes) in pharmacogenetics.