The effect of stereotypical thought suppression on a cognitive task. The pu
rpose of this study was to prove the effect of conscious suppression of ste
reotypical thoughts in people's answers to a cognitive task. To that end, t
he experimental group were asked to imagine a day in the life of an afro-ca
ribbean person shown on a photograph, trying to avoid the group stereotype
at any time, that is, repressing any stereotypical ideas. Afterwards, the e
xperimental group as well as a control group, completed a cognitive task in
which, first of all, the ethnic group label, "black" or "white", appeared
and then, stereotypical characteristics of both racial groups appeared. For
this task, the reaction time of each association label (prime)-characteris
tics was measured. In addition, each subject answered a questionnaire on im
plicit theories over the racial differences. The results showed that the ex
perimental group responded significantly quicker when the ethnic label "bla
ck" was being followed by the stereotypical characteristics of the group, w
hile this pattern was not reproduced by the control group, whose answers we
re more in accord with their beliefs about racial differences. The results
are discussed according to various models of thought supression and the dis
sociation model developed by Divine (1989).