Sl. Mcgaughey et al., An unconventional approach to intellectual property protection: The case of an Australian firm transferring shipbuilding technologies to China, J WORLD BUS, 35(1), 2000, pp. 1-20
Risks associated with the dissipation of intellectual property rights of fo
reign firms transferring technology to China have received some attention i
n the academic and professional, trade-based literature. An innovative Aust
ralian manufacturer and designer of large, high-speed catamaran ferries (IN
CAT) recently entered into a joint venture with a Hong Kong-based partner (
AFAI) to manufacture ferries in China, without any formal, institutional pr
otection of its proprietary knowledge. Key findings uncovered through an in
-depth analysis of this case include the identification of novel bundles of
firm-specific resources and capabilities that sustain a firm's intellectua
l property and, ultimately, its competitive advantage in the face of dissip
ation risks, and a combinative competency of the firm in creating these bun
dles. This study illustrates a case in which the conventional means of prot
ecting intellectual property need not always be followed to best ensure the
firm's retaining its competitive positioning in foreign markets.