In this paper we examine the way that knowledge is distributed within econo
mic networks. Adopting a broad evolutionary approach we examine the distrib
ution of economic knowledge within two food chains: the conventional food c
hain, which relies on intensive inputs into the food production process, an
d thus tends to distribute knowledge towards input suppliers, and the organ
ic food supply chain, which distributes knowledge back towards the farm as
farmers must relocalise their understandings of the production process. We
present two stylised accounts of each chain and show that for farmers to mo
ve from one to the other they must forget many of the practices so characte
ristic of the conventional chain in order to (re)learn how to farm in an ec
ologically benign fashion. In the organic chain, we argue, farmers can once
again become "knowing agents". (C) 2000 Elsevier Science Ltd. All fights r
eserved.