The enhancement of yield stress of NaY/insulating oil electrorheological (E
R) fluid is found by adding a liquid crystal additive with a higher dielect
ric constant than that of the carrier fluid. The yield stress increases wit
h additive's concentration and saturates at high concentrations. A polariza
tion model has been suggested to understand the role of the additives. The
theoretical calculations agree with our experiments very well. We show that
adding a small amount of additive with a high dielectric constant can dras
tically improve the yield stress even in a 'dry' ER fluid if the conductivi
ty or dielectric constant of the additive is still much smaller than that o
f the dispersed particles.