THE EFFECT OF SPATIAL ARRANGEMENT ON JUDGMENTS AND ERRORS IN INTERPRETING GRAPHS

Authors
MCGRATH C BLYTHE J KRACKHARDT D
Citation
C. Mcgrath et al., THE EFFECT OF SPATIAL ARRANGEMENT ON JUDGMENTS AND ERRORS IN INTERPRETING GRAPHS, Social networks, 19(3), 1997, pp. 223-242
Citations number
10
Categorie Soggetti
Sociology,Anthropology
Journal title
Social networks → ACNP
ISSN journal
03788733
Volume
19
Issue
3
Year of publication
1997
Pages
223 - 242
Database
ISI
SICI code
0378-8733(1997)19:3<223:TEOSAO>2.0.ZU;2-7
Abstract
The spatial arrangement of social network data in graphs can influence viewers' perceptions of structural characteristics such as prominence , bridging and grouping. To study the extent of this effect, we conduc ted an experiment with 80 graduate students. Each student viewed three of five different spatial arrangements of the same network. We found that viewers' perceptions of structural features of the network change d as the spatial arrangement of the network changed. (C) 1997 Elsevier Science B.V.