After a needs assessment indicated that male students underutilized campus
health services, the San Francisco State University Student Health Service
developed a coordinated complement of outpatient health services for men. T
he authors review their experience in developing, implementing, operating,
and evaluating this ongoing clinical service. The needs assessment and subs
equent program evaluation data suggest that male students on a large, cultu
rally diverse, urban campus would respond favorably to targeted, multidisci
plinary health initiatives that incorporate the principles of health promot
ion and disease prevention.