Trade-offs between location and waiting times in the provision of health care: the case of elective surgery on the Isle of Wight

Background Recent UK government documents have stated that, within the Nati onal Health Service, consumers should be more involved in decision-making. This study considered the technique of discrete choice conjoint analysis (D CCA) for eliciting community views regarding the importance of reducing wai ting times. More specifically, the study aimed to establish whether residen ts living on the Isle of Wight are prepared to travel to the mainland for e lective surgery where waiting times are shorter but travel costs may be gre ater, and, further, if residents are willing to travel, what reduction in w aiting time and increase in travel costs would be acceptable. Methods A DCCA questionnaire was sent to a random sample of 1000 individual s living on the Isle of Wight. Results Seventy-eight per cent of respondents were willing to travel to the mainland for elective surgery. Of these, 48 per cent always chose the main land and 30 per cent traded between island and mainland, depending on the l evels of waiting time and travel costs. Whereas 'traders' preferred the Isl e of Wight, they would forgo their preferred location if waiting times were reduced by at least 3.9 months, and they were willing to pay over pound 12 for a 1 month reduction in waiting time. Different combinations of waiting time reductions and travel cost increases that were acceptable to traders were estimated. Conclusions Carrying out elective surgery on the mainland offers the potent ial to reduce waiting lists for island residents. The majority of responden ts would be willing to travel to the mainland. However, one-fifth of respon dents were not willing to travel to the mainland for elective surgery. The preferences of this group are important in policy decisions. More generally , the paper demonstrates the potential application of DCCA to public health issues.