Two mesogenic homologous series, 2-[4-(4-n-alkoxybenzoyloxy)-2-methylphenyl
azo]-naphthalenes (I) and 2-[4-(4-n-alkoxybenzoyloxy)-3-methylphenylazo]nap
hthalenes (II) with a lateral methyl group have been synthesized. Both seri
es are purely nematogenic. The mesomorphic properties of both series are co
mpared with each other and also with the properties of other structurally r
elated series to evaluate the effect of the lateral methyl group on mesomor
phism. The chiral nematic (N*) mesophase was induced in the system by dopin
g with a derivative of naturally occurring chiral menthol.