The tension between ideographic and nomothetic approaches in the psychology
of the 20(th) century is discussed from a methodological point of view. It
is pointed out that some so-called general laws in psychology contain hidd
en individual parameters (e.g., the Weber-Fechner law of psychophysics), an
d that often they are not as universal as many believe. As Lewin observed,
they describe laws at the level of person aggregates, and drawing inference
s from the aggregate level to the individual level can be misleading. This
applies not only to mean trends but also to correlations between persons, t
hus to personality psychology. Stern's and Allport's critique of the differ
ential-psychological approach to individuality is contrasted with two recen
t attempts of enriching nomothetic approaches with idiographic data: person
-centered analyses of personality types and multi-level analyses of individ
ual functions. It is concluded that idiographic and nomothetic approaches c
an be fruitfully combined, and that there are practical rather than theoret
ical limits to making psychology more idiographic than it has been in the 2
0(th) century.