Profitable private investments may be bypassed in struggling regions due pr
ecisely to such regions' isolation, leading to a self-reinforcing cycle of
marginalization. In many cases, development in such regions may be most eff
ectively promoted by providing key information to the private and public se
ctors, thus addressing potentially significant market failures. In the case
study project, the calculation of private and social returns have been par
ticularly crucial in sparking both private investor interest and public sup
port of this business venture. The project's example suggests an updated ro
le for universities in the assistance of productive economic development pr
ograms.