Background. This paper examines whether the Massachusetts Tobacco Control P
rogram is affecting the rates of smoking and smokeless tobacco use among Ma
ssachusetts' youth.
Methods. School survey data from the Massachusetts Prevalence Study were an
alyzed to estimate differences between 1993 and 1996 rates of youth cigaret
te and smokeless tobacco use, attitudes toward smoking, and awareness of ci
garette ads and promotions of antismoking messages.
Results. Lifetime and Current Smoking rates declined significantly among mi
ddle school males, contrasting with stable national trends. Among girls in
this age group, Lifetime and Current Smoking did not change significantly.
Hispanic middle school students exhibited a significant decline in Lifetime
Use. There were no significant changes in Lifetime or Current Smoking rate
s among high school students. Lifetime use of smokeless tobacco declined am
ong middle school students while Current Use declined among both middle and
high school students. Students reported declines in awareness of cigarette
ads or promotions and increases in awareness of antismoking messages.
Conclusions. These results provide evidence for cautious optimism regarding
the impact of tobacco control, but indicate that these efforts should begi
n earlier and that additional research is needed to understand and address
the problems of tobacco use by girls. (C) 2000 American Health Foundation a
nd Academic Press.