In this paper, we propose an architecture for multimedia content delivery c
onsidering Quality of Service (QoS), based on both the policy-based network
and the best-effort network. The architecture consists of four fundamental
elements: multimedia content model, application level QoS policy, QoS adap
tation mechanism, and delivery mechanism. Applications based on current arc
hitecture loses their meaning by drastically degrading quality when network
congestion occurs. Despite of this all-or-nothing architecture, applicatio
ns based on our adaptive architecture can reduce its quality and then negot
iate with the network entity, keeping its quality measure as much as possib
le even when network congestion occurs. We may consider a quality measure f
or Web pages, total page transmission time, and transmission order of inlin
e objects as a segregation. We then define a language to specify applicatio
n level QoS policies for Web pages and implement a delivery mechanism and a
QoS adaptation mechanism to fulfill these policies.