The construction of whiteness by Orokaiva people in Papua New Guinea parall
els in many ways the western construction of race that was imposed on them
during a century of historical engagement with western powers. But its prem
ises and moral concerns arise out of contemporary Orokaiva culture, and its
moral ambiguities reflect the complex racial dynamic of the postcolonial s
ituation. Orokaiva interpret the whiteness of whitemen's skin as a highly-c
harged quality of "brightness" that is associated with the visibility and a
ttractiveness of western commodity wealth. in the indigenous moral economy,
whitemen's brightness and wealth signify an absence of the moral problems
of jealousy, sorcery, theft, and violence that prevent Orokaiva individuals
from developing and maintaining wealth at a level beyond that of their pee
rs. Although there are also ways in which Orokaiva inferiorize whitemen, co
nstructing them in opposition to indigenous virtues like generosity, in the
quality of brightness Orokaiva construct whitemen as a moral other that is
"good to think with" as a foil for Orokaiva criticisms of themselves and t
heir society. Through the symbolism of whitemen, Orokaiva blame themselves
and their race for their subordinate position in the world economy; pet, at
the same time, they assert the primacy of local relations and local moral
problems, and in so doing, they effectively construct "the whiteman" as a c
ultural other that projects essential dimensions of their own non-capitalis
t ethos onto a wider world, thereby protecting their own ethos and resistin
g forms of inequality that capitalism promotes.