Seven-Eleven Japan and The Southland Corporation: a marriage of convenience?

Sparks, in a case study of the takeover of The Southland Corporation (USA) by Ito-Yokado and Seven-Eleven Japan raised a number of fundamental questio ns about the nature of retail internationalisation and our understanding of the subject. This paper returns to this subject and, using an analysis of the changes in both businesses since the takeover again explores our depth of comprehension of the processes of retail internationalisation. The chang es in The Southland Corporation since 1991 have essentially replicated the Japanese convenience store model and produced a business turnaround. This i llustrates both the depth and length of components of intel nationalisation . The stage is now set for the global transformation of the business.