Programme budgeting and marginal analysis (PBMA) is increasingly being used
as a method of priority setting in the health care sector. Despite this, P
BMA has, on occasions, been subject to problems in its application which ca
n be seen as being 'institutional' in nature. This paper examines the exten
t to which the institutional setting of PBMA affects the way in which it ca
n be conducted. In particular, a transactions costs perspective is taken to
analyse the extent to which variation in such costs can alter the incentiv
es of the individual participants. A number of recommendations for improvin
g the sustainability of such projects is then provided. Following this, the
implications which this 'institutional' approach has for the evaluation of
PBMA are set out. Copyright (C) 2000 John Wiley & Sons, Ltd.