Global marketing: A market-responsive approach

Authors
Citation
E. Sonmez, Global marketing: A market-responsive approach, J INT MARK, 8(3), 2000, pp. 120-124
Citations number
10
Categorie Soggetti
Economics
Journal title
JOURNAL OF INTERNATIONAL MARKETING
ISSN journal
1069031X → ACNP
Volume
8
Issue
3
Year of publication
2000
Pages
120 - 124
Database
ISI
SICI code
1069-031X(2000)8:3<120:GMAMA>2.0.ZU;2-G