In terms of positioning theory (Harre & van Langenhove, 1999), a person who
has lost a contest may be said to have been forcibly positioned as a 'lose
r.' This threat to social identity requires some repair. Narrators may then
tell stories in which they re-position themselves and other actors-collabo
rators, judges, publics-in new plots ("the real story") that exonerate them
and repair their threatened social identities. This narrative positioning
of the other is also a reflexive positioning of the self, and comprises a c
areful crafting of one's persona. These dynamics are explored in stories ab
out carnival contests celebrated annually in Andalucia, Spain. In these con
tests, minstrel groups prepared for months in advance compete with one anot
her for formal prizes before singing their repertoire on the streets. Narra
tives of identity repair are examined from the autores (directors) of group
s that have lost in these contests. (Narrative Identity, Positioning Theory
, Conversation Analysis, Carnival, Spain).