The fertility of a bull is influenced by a number of factors; however,
the most important factor is his sex drive, or libido. This article d
escribes methods used to assess bull sex drive and to determine repeat
ability and relationships with fertility. An overview of factors that
influence bull sex drive is given, such as genetics, age, sexual exper
ience, and social interactions. Potential pitfalls in testing procedur
es also are provided, as well as animal welfare guidelines and the sta
tus of testing alternatives.