It is common for organizational theorists as well as business practitioners
to speak of an organization's visions, strategies, goals and responsibilit
ies. This implies that collectivities have competencies normally attributed
to individuals, i.e. to reflect, evaluate, learn and make considered choic
es. The article provides a series of reflections on the concept of consciou
sness in an organizational context. It is argued that, under certain condit
ions, it is both meaningful and efficacious to ascribe the competency for c
onscious and intentional behavior to organizations. The arguments provided
are based on empirical observations, common sense and deductive reasoning.