Gs. Dangayach et Sg. Deshmukh, Implementation of manufacturing strategy: a select study of Indian processcompanies, PROD PLAN C, 12(1), 2001, pp. 89-105
This paper presents findings of an extensive survey of Indian process compa
nies. Based on the survey, three companies have been selected for detailed
case studies. Their experiences in the manufacturing strategy process are a
nalysed. Although the companies represented diversity in terms of product t
ype, sales volume, longevity and geographic location, they shared several c
ommonalities including use of advanced manufacturing technologies. The proc
ess of strategy formulation varied among the companies in terms of particip
ants, complexity and degree of formalization. Competitive priorities, order
winners and critical success factors are identified for these companies. B
ased on strategic manufacturing issues, manufacturing competence index for
the companies has been worked out.