Pay-per-view broadcasting of outstanding events: consequences of a ban

Citation
Ct. Hansen et S. Kyhl, Pay-per-view broadcasting of outstanding events: consequences of a ban, INT J IND O, 19(3-4), 2001, pp. 589-609
Citations number
5
Categorie Soggetti
Economics
Journal title
INTERNATIONAL JOURNAL OF INDUSTRIAL ORGANIZATION
ISSN journal
01677187 → ACNP
Volume
19
Issue
3-4
Year of publication
2001
Pages
589 - 609
Database
ISI
SICI code
0167-7187(200103)19:3-4<589:PBOOEC>2.0.ZU;2-6
Abstract
A regulatory ban on pay-per-view broadcasting of certain outstanding events has recently been implemented in the EU. This paper analyses the consequen ces of such a ban when the alternative is financing the events purely by TV commercials. The result on total surplus is ambiguous and, hence, does not by itself justify a ban. However, a ban always increases consumer surplus and reduces the proceeds to the owner of the broadcasting rights. This is c onsistent with the motivation for the ban given in the EU Directive, which focuses on the welfare of the viewers. (C) 2001 Elsevier Science B.V. All r ights reserved.