Making and measuring reputations - The research ranking of European business schools

Rankings of organisations mirror and create reputations. This article is ab out reputations and their exploitation, in the context of business school r ankings. We set out to spotlight the European scene and present an exclusiv e ranking of the research activities of all business schools in Europe. Our ranking is based on work published in top quality international journals. The mission of business schools is not only to train managers and educate s tudents, but it is also to develop the ideas, theories and evidence that wi ll reshape management practice in the future. Europe needs strong business schools as one part of its overall strategy. Our top research schools are: London Business School, INSEAD, Tel Aviv, Warwick, Manchester, Cambridge, E rasmus University (NL), City (UK), Cranfield, the London School of Economic s, and the Stockholm School of Economics. We compare our rankings with thos e of other reputation makers, such as The Financial Times and national rank ing schemes, and we find that our list is more robust and comprehensive. (C ) 2000 Elsevier Science Ltd. All rights reserved.