Food service inspectors often encounter the dilemma of a continuing violati
on that, by itself, is minor in nature and will not entail punitive consequ
ences for the food establishment. The health risk to the public, however, c
learly exists. What measures are available to enforcement agencies within t
he parameters of existing procedures? Or, as an alternative, what possibili
ties are there for structural change? If change is necessary: what would th
e optimal strategies be for enhancing the dual functions of environmental h
ealth agencies-education and enforcement-in a socially and politically sens
itive environment? Borrowing from the field of motivational psychology, the
author reasons that a reorientation of the reporting system to a positive
ranking, as opposed to a demerit system, has the potential to induce better
voluntary compliance.