Research in organizational communication has examined the structure and con
tent of interaction, but has paid little attention to research traditions o
utside the organizational sciences that explore the social-psychological in
terconnections between relationship development and interaction. In this pa
per we draw upon and extend those traditions to develop a model of how comm
unication relationships develop within organizational dyads. The proposed m
odel examines organization-based communication relationships through a synt
hesis of theoretical perspectives on communication richness, relational com
munication, interpersonal attribution, and social expectancy. We also call
upon precepts of structuration theory to embed these microlevel processes i
n an organizational context.
The relational outcome in the model is "interactional richness," a dyad-lev
el construct that assesses the extent to which communication within the dya
d is high in shared meaning. Model antecedents are aspects of interaction t
hrough which communicators reciprocally define their relationships, includi
ng relational message properties, message patterns that emerge over time, a
nd relational perceptions. We propose that these communication properties a
nd behaviors give rise to relationship attributions. We then incorporate pr
ocesses of expectancy confirmation and violation to explain how specific co
mmunication encounters lead individuals to reformulate attributions regardi
ng the status of a given relationship. Research propositions articulate how
attribution/expectancy processes mediate between relational communication
behavior and relationship development outcomes. We also develop proposition
s addressing how relational communication behavior is influenced by macrole
vel factors, including hierarchy, structure, and culture.
In a concluding section we discuss the model's potential contribution to re
search and practice, address its limitations, and offer recommendations for
future research aimed at testing its embedded hypotheses.