A new concept of approximation for rigid point sets is suggested. As a nece
ssary condition of optimality, the principle of the conjoint centroid is pr
oved: to achieve a best approximation, certain co-sets must conjoin their c
entroids. The practical use of the centroid principle, and how it opens up
a non-classical method of modelling various aspects of orientational disord
er in crystals, is demonstrated. The principle is applied to the interpreta
tion of density data, to the prediction of high-pressure conformations thro
ugh qualitative simulations, and to the prediction and computation of disor
dered sets of possible reorientation pathways which explain the shape of th
e electron-density distribution reconstructed from diffraction experiments.
It is also demonstrated how an inversion of the centroid principle can be
used to model forces between the parts of the disordered structures.