Although evidence is mounting that female mating preferences evolve at leas
t in part as incidental (pleiotropic) consequences of alleles favored by na
tural selection, it is less clear how such preferences can evolve when they
are initially maladaptive, as by delaying reproduction. I extend a previou
s model by Tomlinson and O'Donald (1996) to investigate how dominance, sex-
linkage, and sex-limitation affect the evolution of a costly new female pre
ference. I find that recessivity of the new female preference can allow it
to spread as a pleiotropic byproduct of adaptive evolution even when the no
vel preference is initially extremely detrimental. Further, three predictio
ns of this model are satisfied by empirical data on the genetics of female
mating preferences in Drosophila. Taken together, these findings suggest th
at incidental association of novel female preferences with alleles under se
lection could be a potent force in the origin and evolution of novel female
mating preferences.