Al. Bleske et Dm. Buss, A comprehensive theory of human mating must explain between-sex and within-sex differences in mating strategies, BEHAV BRAIN, 23(4), 2000, pp. 593
Gangestad & Simpson make a major contribution by highlighting the importanc
e of mate choice for good genes, the costs of alternative strategies, and t
radeoffs inherent in human mating. By downplaying sex differences and ignor
ing the nongenetic adaptive benefits of short term mating, however, they un
dermine their goal of "strategic pluralism" by presenting a theory devoid o
f many documented complexities of human mating.