Strengthening environmental and educational nutrition programmes in worksite cafeterias and supermarkets in the Netherlands

The purpose of this study was to assess conditions for the adoption and con tinued implementation of different healthy nutrition programmes in worksite cafeterias and supermarkets, i.e. an educational programme and two environ mental programmes (a food labelling programme and a food supply programme). Twenty semi-structured interviews were conducted with representatives of w orksite cafeterias and supermarkets Concepts of theories of diffusion were used as a framework for the study. Questions were formulated about the attr ibutes of the innovation and organizational and personal characteristics th at might influence programme adoption and implementation. Results indicated that educational and environmentalprogrammes in both worksite cafeterias a nd supermarkets should meet specific requirements regarding programme desig n, methods and materials in order to be adopted and implemented. Besides, s ome important implementation strategies of the educational and environmenta l programmes were identified. II is concluded that it seems feasible to con duct educational and environmental intervention programmes in worksite cafe terias and supermarkets but that certain conditions for adoption and contin ued implementation have to be met. Based on the im plications of this study , the development of an educational programme, a labelling programme and a food supply programme was completed.