The purpose of this investigation was to assess the perceptions of coaches
regarding the process of goal setting using a qualitative methodology. Part
icipants were eight male and six female high school coaches from Midwest Un
ited States representing both team and individual sports. Results revealed
that coaches employed goal setting extensively for both individual and team
goals in practice and competition. In addition, many interesting findings
emerged including (a) coaches tended to set both long- and short-term goals
; (b) coaches only inconsistently wrote down their goals; (c) goals were bo
th dictated by coaches and set in collaboration with players; (d) the prima
ry function of goals was to provide direction and focus; and (e) physical,
psychological, and external barriers impeded goal attainment. These finding
s are discussed in relation to the current empirical/theoretical goal-setti
ng literature and suggestions for best practice by sport psychology researc
hers are offered.