The general classification problem for stable associative multiplications i
n complex cobordism theory is considered. It is shown that this problem red
uces to the theory of a Hopf algebra S (the Landweber-Novikov algebra) acti
ng on the dual Hopf algebra S* with distinguished 'topologically integral'
part Lambda that corresponds to the complex cobordism algebra of a point. W
e describe the formal group and its logarithm in terms of the algebra repre
sentations of S. The notion of one-dimensional representations of a Hopf al
gebra is introduced, and examples of such representations motivated by well
-known topological and algebraic results are given. Divided-difference oper
ators on an integral domain are introduced and studied, and important examp
les of such operators arising from analysis, representation theory, and non
-commutative algebra are described. We pay special attention to operators o
f division by a non-invertible element of a ring. Constructions of new asso
ciative multiplications (not necessarily commutative) are given by using di
vided-difference operators. As an application, we describe classes of new a
ssociative products in complex cobordism theory.