Colorectal cancer is ideally suited for early detection strategies that are
likely to improve survival rates. Screening with either a fecal occult blo
od test (FOBT) or flexible sigmoidoscopy has been shown to identify precanc
erous polyps or cancers in early stages. However, persons with limited educ
ation and of lower socioeconomic status infrequently participate in screeni
ng programs in general and have very low rates of colorectal screening. Low
literacy, which is common among persons with limited education and low inc
ome, may be an overlooked factor in understanding patients' decision making
about colorectal cancer screening. This article provides information from
focus groups about colorectal cancer screening, which we examine in the con
text of relevant literature on cancer screening and literacy. Using the hea
lth belief model, we examine the association between inadequate health lite
racy skills and low rates of colorectal cancer screening. The theoretical m
odel also provides insights into strategies for improving knowledge, attitu
des, and beliefs and screening rates for this challenging patient populatio
n.