This paper explores the role and utilization of scientific evidence concern
ing one of the potential adverse health impacts (breast cancer) of the use
of chlorine through examining the aims of an environmental group, Greenpeac
e, and its opponents. Specifically, the paper identifies the claims of Gree
npeace and the scientific evidence used to justify those claims in its (Tho
rnton, 1993) report Chlorine, Human Health and the Environment: The Breast
Cancer Warning. A media analysis was conducted over a ten year period to as
sess what counter-claims were generated. The claims-making activities of br
east cancer advocacy groups, scientists, pro-chlorine groups, and environme
ntalists were monitored. To counter the Greenpeace claims, pro-chlorine sup
porters argued for the responsible use of science, and redefined the chlori
ne issue as one of public health and economic security. The counter-claims
between the supporters and the opponents of the chlorine issue stemmed from
differences in their agendas, values, and solutions proffered in the envir
onmental health policy domain. (C) 2001 Elsevier Science Ltd. All rights re
served.