A. Westlund et M. Lothgren, The interactions between quality, productivity and economic performance: The case of Swedish pharmacies, TOT QUAL M, 12(3), 2001, pp. 385-396
The interaction between employee and customer satisfaction, respectively, a
s well as interactions between these criteria and productivity and cost eff
iciency in service production are considered in this paper. Data from Swedi
sh pharmacies on quality measured as a customer satisfaction index (CSI) an
d an employee satisfaction index (ESI) are used The quality measures are de
rived from questionnaires and obtained using a partial least squares estima
tion procedure. Productivity is defined as a partial labor productivity mea
sure. The interaction effects between quality, productivity and economic pe
rformance in terms of cost efficiency are derived and estimated using a res
tricted second-order approximation of a general functional structure. The a
nalysis is based on data from 1993 to 1995 and indicates significant positi
ve relations from ESI to CSI and significant positive relations from ESI to
productivity As for the interaction with cost efficiency, the estimated co
mbined effect from CSI and productivity indicates improvements in cost effi
ciency in most cases. For 'highly productive' pharmacies, with productivity
above an estimated threshold value, the partial effect from increased CSI
is also an improved cost efficiency.