We consider the quantum ferromagnetic transition at zero temperature i
n clean itinerant electron systems, We find that the Landau-Ginzburg-W
ilson order parameter field theory breaks down since the electron-elec
tron interaction leads to singular coupling constants in the Landau-Gi
nzburg-Wilson functional, These couplings generate an effective long-r
ange interaction between the spin or order parameter fluctuations of t
he form 1/r(2d-1), With d the spa tial dimension. This leads to unusua
l scaling behavior at the quantum critical point in 1 < d less than or
equal to 3, which we determine exactly, We also discuss the quantum-t
o-classical crossover at small but finite temperatures, which is chara
cterized by the appearance of multiple temperature scales, A compariso
n with recent results on disordered itinerant ferromagnets is given.