The aim of these experiments was to assess the effect of an educational bro
chure on the ability of naive observers to discriminate skin cancers from b
enign lesions, and to investigate possible new strategies to assist observe
rs in performing this task. A two-alternative forced choice paradigm was us
ed to investigate the ability of observers to correctly identify different
types of benign and malignant lesions before and after exposure to an educa
tional brochure. The method of pair comparisons was used to assess the abil
ity of observers to discriminate between benign and malignant lesions under
different instruction conditions. Subjects were undergraduate students fro
m Sydney University. An educational brochure did not facilitate the ability
to correctly identify malignant lesions, and appeared to result in deterio
ration of performance in the identification of benign lesions. Similarly, o
bservers were unable to discriminate between benign and malignant lesions o
n the basis of how dangerous they looked. However, judgements of lesions in
terms of perceived distinctiveness resulted in relatively accurate discrim
inations between benign and malignant lesions. These data suggest current s
kin cancer detection strategies may be ineffective in improving the ability
to visually identify benign and malignant lesions. Discriminating between
lesions in terms of how distinctive they appear may form the basis of a new
and effective strategy for the detection of skin cancer.