The objective of this study was to determine the degree of liking of ultra-
pasteurized (UP) milk by 6 to 11 year olds. For comparative purposes, 2% UP
milks were evaluated along with 2% conventionally pasteurized high tempera
ture short time (HTST) and 2% ultra high temperature (UHT) milks. A seven-p
oint facial hedonic scale with Peryam & Kroll verbal descriptors for affect
ive testing with children was used with the 6 year olds. For the older chil
dren, a seven-point hedonic scale with Peryam & Kroll verbal descriptors wa
s used. The mean degree of liking of UP milk was rated as slightly below "g
ood." HTST milk was liked slightly more than the UHT milk, which was liked
slightly more than the UP milk. How the children felt about milk, in genera
l, significantly affected how much they liked the test milks, with all milk
s being influenced equally.